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Marketing’s Awesome Sales Kickoff Deck
Sales has wrapped up another quarter and it’s soon going to be time for a new quarter kickoff. What does marketing do for it? Well, if you’re a marketer running through a deck filled with self-backslaps, you’re doing it wrong. Here’s a suggested framework for how you can make the greatest marketing Sales Kickoff deck.…
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The Truth About Booths
My first marketing job was in event management (University of Manitoba Career Fair!) and so was my first break into tech (interning for Netscape supporting their European Developers Conference). So, trade shows run deep for me … and there’s one thing I’ve learned that you can do to make your booth a winner, and it…
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Stand Out at Your Next Conference
Event season is here. After hanging out with family and friends over the summer, many of us have the opportunity or commitment to go to the string of great sales, marketing, and go-to-market events that recur in the fall. SaaStr, Inbound, and Dreamforce are among the better known. But there are many other niche or…
Peter Mollins on Marketing 